Digitain Integrates With Westernbet
Leading international casino and multi-channel sports betting platform Digitain has signed a partnership deal with Westernbet, one of the biggest operators in Nigeria. This continues the award-winning full turnkey solution provider’s rapid expansion through Africa, as well as further reflecting how fast the online betting market in Nigeria is growing.
A Mutually Beneficial Relationship
The integration of Westernbet and Digitain should prove advantageous for both parties. Digitain has an opportunity to enter the lucrative, burgeoning Nigerian market, and Westernbet gets to expand its influence there. Already famous for its legions of Football fans and punters, Nigeria is increasingly showing itself to be full of enthusiasts for watching and wagering on other sports.
Digitain’s Full-Service Enterprise
Digitain’s turnkey and white-label solutions provide tools for retail, mobile and desktop channels. Established in 2004, the company has plenty of experience and has won several notable awards, including Best Sportsbook Supplier of the Year at the 2019 Russian Gaming Week. Until now their primary focus has been on regulated markets in Europe, but they have long panned to move into the profitable, fast-growing African, Americas and Asian sectors.
Westernbet’s Comprehensive Services
Westernbet strives to provide bettors with everything they need when engaging in gambling of any kind, all on a single platform. This includes a sportsbook with great coverage, markets and odds, a casino section featuring diverse games that are all certified as random and fair, helpful sports data and statistics, and various payment gateways.
More than 65 sports and 7500 leagues are covered by Westernbet in its 3000 markets. Over 400 in-house sports traders and risk managers manage the betting offers, so punters can feel secure in placing their wagers here. In addition, the operator offers odds on about 35000 live events every month, and a casino platform with 3000+ games powered by Microgaming, NetEnt, Playson, Novomatic and other leading developers in the industry.
Deal Pleases Both Parties
Digitain and Westernbet both seem to appreciate the lucrative opportunities of their new partnership. Westernbet managing director Ajay Tripathi said his company was happy with the agreement, and that the sportsbook’s technical solutions would be sure to be a “real hit” with their players “from day one”. The website Scoreboards that display real-time match details with statistics and graphics, and that are very user-friendly and intuitive, should also prove very popular with bettors, he added.
Speaking on behalf of Digitain, Chief Executive Officer Suren Khachatryan said they were “delighted” that their industry-leading solution is growing around the world and that Africa was a key market for the business. The Westernbet partnership comes after a busy few months for the turnkey solution provider, which has been expanding its footprint through Europe, Asia, the United Kingdom and Latin America. Khachatryan added that the deal with Westernbet is the first of a few as Digitain looks to continue stretching its global reach into Africa. As online gambling, particularly in the mobile space, continues to grow exponentially across the African continent, innovative enterprises such as Westernbet and Digitain can also expect more prosperity. Among the most important issues now is that regulating authorities create the legislation necessary to protect players and bettors in the mushrooming world of online gambling.
