William Hill Review 2020


Country Specific Welcome Bonus



3.4 / 5

World famous William Hill offers betting for African customers.

Sports Betting Experience
Product Offering
Free Bonus & Promotions
Deposits & Withdrawals
Mobile Betting Experience
Support & Safety
  • Founded 1934
  • Deposit Methods Debit cards, credit cards, PayPal, Skrill, Western Union and many more.
  • Minimum Deposit 10 GBP
  • Mobile Betting App Yes
  • Great odds
  • One of the oldest in the industry
  • Smooth mobile betting app
  • Great betting markets
  • No local deposit methods
  • Welcome bonus limitations for African customers

William Hill Summary

Founded in 1934, William Hill is one of the most recognised and trusted bookmakers in the betting industry. Since going online in 1998, William Hill has expanded their presence to a total of 8 countries, supported by more than 16,000 employees.

They offer their services in the UK, Italy, Spain Australia and Africa, as well as in the US in Nevada and Delaware. With over 70 years of experience behind them, they have become one of the largest online sports betting operators in Africa, and welcome bettors from Ghana, Kenya, Nigeria and Zambia.

Licenced and Regulated in Gibraltar, William Hill is one of the most reliable and secure online betting sites in Africa. The site runs the latest 128bit digital encryption technology to ensure that all personal and financial transactions are kept 100% secure at all times. All information stored on the site is guarded by security software, which makes transacting online a pleasure.


As you would expect from a bookmaker as large as William Hill, the number of sports offered by the site is simply staggering. You can bet on just about all the major sports, including Soccer, Basketball, Tennis, Rugby, Cricket, Baseball, Darts, Golf, Greyhound Racing and Horse Racing. They also offer a full range of niche options like Snooker, Lotteries, Politics and Television/Entertainment.

With popular betting markets such as Soccer or Tennis, the depth of the market can easily run over 100 lines. To add to this, William Hill offers extremely competitive odds on major events. On the whole, their odds are very competitive, especially when compared to other major African online sports betting sites. Their latest Soccer odds are taken at a low profit margin, which is a major bonus for local bettors.


If it is variety you are looking for, African Betting Guide highly recommends William Hill. As well as offering a world-class sportsbook they also provide an extensive range of in-play markets. In fact, their in-play betting section is one of the most comprehensive we have ever seen. To add to this, they also offer live video streaming of major sporting events as well as the latest news and inside information on all the biggest sporting events. 

While many other African online sports betting sites offer casino games, William Hill does one better; or in this case, quite a bit better. As well as having a full-standardised casino platform, they also feature a Vegas style casino, a Macau Casino with Asian style games, and a live dealer casino with a wide selection of popular table games. This is just the start though; there is also a dedicated online Bingo platform, Scratch cards, online Poker and virtual sports.


William Hill has a no-nonsense welcome promotion for all new members. This comes in the form of a free bet offer where you deposit 10 ($/£) and you get 30 in free bets. Essentially, they are giving you a 200% free bet bonus on first deposit.

They also run weekly and monthly promotions on all the biggest sporting events, and these promotions change regularly, making them one of the more rewarding African online sports betting sites around.

3.4 / 5


As one of the best online betting sites in Africa, William Hill offers something for every customer when it comes to transacting online. Their range of deposit options includes everything from local bank transfers to web-wallet payments, debit cards, credit card, wire transfers, Internet banking and more. 

Transactions are available in multiple currencies in line with currency selected when you opened the account. Cashout options at William Hill are equally impressive. Bettors can choose from a wide range of secure cashout options including credit cards withdrawals, debit card, web and bank withdrawals.


As you would expect from an international bookmaker of this calibre, mobile betting is part of the package. There are two ways to get started betting on your mobile. Firstly, William Hill offers a dedicated mobile-friendly site that you can access in your phone or tablet’s web browser. Simply type in the web address and you will be redirected to the site. Alternatively, you can download and install the betting app on your Android or iOS device.

The app is available for download from the site or on the relevant App Store. Once installed, you can log in and access your account at home or on the go. Using the app, you can top up your account, place multiple wagers, stream live sports footage, play casino games or cash out your sports betting winnings with a tap of the screen.


When it comes to customer support, William Hill offers 24-hour service support, 7 days a week, 365 days a year. Support is available in multiple languages in each country.

Bettors can contact William Hill via their live chat facility, via email, by submitting a post, filling in an entry form on their website, by fax, or by calling them on their international support number. The quickest way to get a response is to call them directly.

The support staff is friendly and extremely helpful in solving any issue you might have. 


If you’re looking for a top class African online sports betting site that offers a great selection of markets, competitive odds, easy and safe banking and generous bonuses, William Hill is a great choice for anyone in Ghana, Kenya, Nigeria, or Zambia

William Hill FAQ

  1. Open an account by visiting William HIll’s website
  2. By using the menu you can find the sport you want to bet on.
  3. Click the odds of the bet you want to include on your slip.
  4. Repeat process until all bets you want are added.
  5. In the accumulator box, at bottom of slip, enter your stake and then click ‘Place Bet’.

If you want to Cash out your William Hill bet, all you have to do is click on the button. If the button gets greyed out during the game and isn’t clickable, that means that you can no longer cash out your bet.

In terms of withdrawals, debit card payments are a little slow at three to five working days, while bank transfers can take up to two weeks. William Hill PayPal and Skrill withdrawals are a little faster at around 24 hours.